IGA is a Major sponsor of the Tasmanian DanceSport Championships.
2023 was the 11th 7 Tasmania Open DanceSport Championships
Our aim was to ensure the return of entrants from across Australia, encourage other travellers to visit Tasmania and of course to fill the audience not just for ticket sales, but also because dancers love the atmosphere created by a large audience which isn’t always available at other Competitions around the country. This saw a tempering of competitor numbers (as planned due to time constraints) but a slight lift in the number of interstate attendees.
Highlights from 2023
● 335 couples (670 dancers) - specifically reduced
● Location breakdown of 1236 tickets - 551 from interstate, 320 outside of Launceston.
● Average length of stay 2.9 nights (increased from 2.1 in 2019)
● Website visits increasing 4383 in 2019, 11,267 in 2022 to 23,353 in 2023.
● Lowered the C Reserve ticket seats to $39 which increased by 71 tickets.
● Interstate and intrastate visitor number exceeded projections.